Guardian News & Media is pleased to announce the appointment of Martin Belam as social and new formats editor.

Martin will lead the creation of an integrated social strategy for the Guardian, heading up a team who will look to experiment with how the publication reaches additional audiences using new media, as well as developing the Guardian’s award-winning journalism off-platform.

Martin’s team will work alongside the publication’s community team who will focus on community management, user generated content and the development of the Guardian’s world-leading citizen journalism platform, Guardian Witness.

Over the last couple of years Martin worked at the Daily Mirror, helping to create UsVsTh3m, Ampp3d and Mirror Row Zed, as well as building their social content team.

He was previously at the Guardian in a design role as head of user experience, and has also worked for Sony and the BBC.

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